Baby Bjorn Carriers

In 1961, Baby Bjorn, a Swedish family-owned company, was founded with a commitment to simplify the everyday activities for parents with small children by developing innovative and useful products. Every product is designed with quality, safety and style in mind. When parents choose a Baby Bjorn carrier, they can be sure that they are receiving a high quality, durable product that is ready to handle intensive use.

The first Baby Bjorn baby carrier was introduced to the market in 1973. The Hjartenara (translated – Close to the heart) was a much simpler version of the Baby Bjorn Baby Carrier Original that is offered today. This carrier provided parents with a useful tool and changed the way that they carried their babies. From the very beginning, Baby Bjorn has worked closely with pediatricians in Sweden, France, Germany and the US to create products that meet the needs of both parents and their children. The design of the Baby Bjorn carrier echoed what doctors were telling new parents – close contact with your baby is crucial to his or her development.

In the beginning, Bjorn Jakobson, founder and President of Baby Bjorn, and his family acted as the test family for all of the products they developed to ensure that they could be easily incorporated into a family’s daily life. The style of fabrics used on Baby Bjorn carriers have changed with time. The earlier models were available in bright colors, pastels and patterns; however, today Baby Bjorn focuses on designing solid colored carriers that coordinate well with parents’ clothes.

After more than thirty years of developing baby carriers, Baby Bjorn continues to offer parents with quality carriers in a variety of designs and fabrics. The current line of Baby Bjorn carriers consists of four different soft carrier models including the Baby Bjorn Baby Carrier Original, the Baby Bjorn Baby Carrier Active, the Baby Bjorn Baby Carrier Air and the Baby Bjorn Baby Carrier Synergy. Each of these front carriers incorporates the time tested functionality and design that parents have come to expect from Baby Bjorn and are available in a variety of fresh, chic colors. Today the name Baby Bjorn is synonymous with the baby carrier.

If you are interesting in learning more about the Baby Bjorn company and the line of Baby Bjorn baby carriers, visit the company website at www.babybjorn.com.